Side by sideApple (AAPL) and Alphabet (GOOGL)Memos of October 11, 2026
Apple vs Alphabet stock: the numbers side by side (October 2026)
How do Apple and Alphabet compare?
| Apple AAPL | Alphabet GOOGL | |
|---|---|---|
| Revenue growth | 6.4%Sep 2025 | 15.1%2025 |
| Operating margin | 32.0%Sep 2025 | 32.0%2025 |
| Free cash flow | 98,767US$ millions · Sep 2025 | 73,266US$ millions · 2025 |
| Free cash flow yield | 2.0%Today (Oct 11, 2026) | 1.7%Today (Oct 11, 2026) |
| Dividend yield | 0.3%Today (Oct 11, 2026) | 0.3%Today (Oct 11, 2026) |
| P/E, last 12 months | 38.6xToday (Oct 11, 2026) | 17.6xToday (Oct 11, 2026) |
| P/E, next 12 months | 35.0xToday (Oct 11, 2026) | 23.2xToday (Oct 11, 2026) |
| Weighted price forecast, about 1 year | 315.27 (-6 %)October 2027 | 376.88 (+7%)October 2027 |
| Weighted price forecast, about 3 years | 313.03 (-6 %)October 2029 | 510.69 (+46%)October 2029 |
Who leads on what?
| Leads | The lead is | |
|---|---|---|
| Revenue growth | Alphabet | The higher figure |
| Operating margin | — | The higher figure |
| Free cash flow | Apple | The higher figure |
| Free cash flow yield | Apple | The higher figure |
| Dividend yield | — | The higher figure |
| P/E, last 12 months | Alphabet | The lower figure |
| P/E, next 12 months | Alphabet | The lower figure |
| Weighted price forecast, about 1 year | Alphabet | The higher weighted return |
| Weighted price forecast, about 3 years | Alphabet | The higher weighted return |
What does each company do?
Apple sells iPhones, Macs, iPads, wearables and services to consumers and organizations.
Apple (AAPL), from our memo of October 11, 2026 · Apple stock forecast
Alphabet sells advertising to businesses, subscriptions and digital services to consumers, and computing and workplace tools to businesses.
Alphabet (GOOGL), from our memo of October 11, 2026 · Alphabet stock forecast