Research memoVisa Inc. (V) · NYSEMemo of October 10, 2026

Visa stock forecast: scenarios through October 2029

Visa's weighted forecast rises from $375.10 to $537.65 by October 2029. Visa's forecast hinges on retaining enough value from growth after incentives, routing pressure, renewals, and legal costs.

375.10
Share price today, USD
537.65 (+46 %)
Weighted scenario, October 2029
25.0x
P/E, next 12 months
31.9x
P/E, last 12 months
Read the full Visa memoYour first report is free · no card
Every number traced to Visa's filings8 chapters · 16,283 words214 sources cited

Where could Visa's shares be by October 2029?

The October 2029 range runs from $357.57 to $782.63. Today's price is $375.10. The bear carries 30% and the base 55%. The bull carries 15%.

Share price in October 2029: our three scenarios (USD)Today 375.1357.57Bear · 30 % · -2%569.07Base · 55 % · +54%782.63Bull · 15 % · +112%
What the shares could be worthUSD per share at each date; in brackets the return since today's 375.10, dividends included
CaseProbabilityOctober 2027October 2028October 2029
Bear30 %390.95 (+5 %)375.39 (+2 %)357.57 (-2 %)
Base55 %459.63 (+23 %)511.65 (+38 %)569.07 (+54 %)
Bull15 %518.52 (+39 %)639.79 (+72 %)782.63 (+112 %)
Weighted100 %447.86 (+20 %)489.99 (+32 %)537.65 (+46 %)

What has to go right or wrong for Visa?

The bear begins at $27,120 million and reaches $27,734 million in the second year. It ends at $28,310 million because incentives, routing pressure, renewals, and legal costs reduce revenue retention and margins. Incentives already grew faster than net revenue in the latest quarter. The bull starts at $29,100 million and reaches $33,984 million before ending at $39,400 million. It assumes stronger spending and durable adoption of Visa Direct, commercial products, and services, whose latest-quarter growth was strong.

How much cash does Visa really make?

Free cash flow is operating cash flow after capital spending. FY2025 operating cash flow was $23,059 million and capital spending was $1,482 million. Free cash flow was therefore $21,577 million, above reported net income of $20,058 million.

Stock-based pay is added back in the cash-flow statement because it is not an immediate cash payment. It is still valuable compensation and can dilute existing owners. Visa recorded $897 million of stock-based pay in FY2025. Deducting it leaves $20,680 million of economic free cash flow, or $10.52 per diluted share.

Free cash flow, honestly countedUS$ millions
Year to Sep 2025Year to Sep 2024Year to Sep 2023Year to Sep 2022Year to Sep 2021
Cash from operations23,05919,95020,75518,84915,227
Capital spending1,4821,2571,059970705
Free cash flow (calculated)21,57718,69319,69617,87914,522
Stock-based pay897850765602542
Real free cash flow (after stock pay) (calculated)20,68017,84318,93117,27713,980
Real free cash flow per share (calculated)10.528.799.088.096.39

What does an investor pay for Visa today?

At US$375.10 a share, Visa trades at 31.9 times trailing earnings. In other words, an investor pays US$31.90 for each dollar of the company’s recent profit. The forward P/E is 25.0 times because it uses forecast earnings, but that lower multiple is not automatically a bargain: reported earnings may include litigation or restructuring costs that forecasts remove.

What an investor pays todayUS$ millions
Today (Oct 9, 2026)
Share price375.10
Market value (calculated)703,666.22
P/E, last 12 months (calculated)31.9x
P/E, next 12 months (calculated)25.0x
Free cash flow yield (calculated)3.0%
From the full memo · 1. The business

Visa is the payment network behind a card purchase, but it is not the bank that lends the money or the shop that sells the goods. To understand its business, follow a payment through the network, then follow the fees and relationships that make the network valuable.

Continue reading, free
Your first report is free · no card

Where these numbers come from

More on Visa

Visa earnings

Its rivals

Mastercard (MA)Amex (AXP)PayPal (PYPL)Block (XYZ)

Browse

All stocksS&P 500 companiesCompanies V
The full Visa memoYour first report is free
Read it